![]() The personal information gathered about respondents may be even more valuable than the donations received or purchases made. The term may be a derivative of the financial teller cage since operations related to lockbox services involve the control and protection of funds. ![]() Caging is a shorthand term for the service bundle. Often, the processing of responses to direct mail is conducted by a third party hired to perform various services, which may include processing payments, compiling product orders, correcting recipient addresses, processing returned mail, providing lockbox services, and depositing funds and the associated data processing for each of these services. The Association of Fundraising Professionals similarly defines caging as "the process or act of collecting donations by an entity other than the not-for-profit organization for which they were solicited." In third-party direct mail fundraising, a caging agent receives contributions, processes donor mail and "deposits all contributions to the client's account" according to Eberle Associates, a US direct mail and political fundraising firm. For voter suppression, see Caging (voter suppression).Ī caging list, in the direct mail industry, is a list or database of addresses that is updated after a mailing program is completed, with notations on responses and corrections for addresses whose mail has been returned as undeliverable or has been forwarded. This article is about the direct mail industry.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |